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Pipeline · Automation
LeadSyncFlow
Enterprise lead management pipeline with a 6-module backend and a 5-stage automated state machine driving lead progression.
Node.js · Express · MongoDB · React · State machine
Overview
LeadSyncFlow is an enterprise lead pipeline that standardizes how leads move from capture to close through automated stage transitions.
Architecture
- Backend modules (6): Separated concerns across ingestion, scoring, assignment, communication, analytics, and administration
- State machine (5 stages): Automated progression rules that keep lead status consistent and auditable
- API-first design: REST endpoints for UI and integrations
- Persistence: MongoDB for lead records, transitions, and metadata
Responsibilities
- Modeled the five-stage lead lifecycle and transition guards
- Structured the six-module backend for clear ownership boundaries
- Connected React surfaces to pipeline status and actions
Outcome
A disciplined lead operations system where progression is encoded in software - not tribal knowledge - via an explicit state machine.